Wednesday, 18 December 2013

Pitch Reflection

Our pitch was done on Friday 6th December in the afternoon. The pitch was finished successfully without any hesitation that would effect the presentation. From the feedback which was received, we acknowledged that our idea for the advert was actually quite strong as the teacher praised it as being quite thoughtful and creative. In our pitch me and my partner ensures that we provided enough information so that everything that will happen will be acknowledged by the teacher, it was a good aspect to provide information about what will happen in most of the shots throughout the advert so that if there was something wrong the teacher could have let us know and told us on what to improve when we made the final product.

From the feedback we found out from the teacher that the casting was good however we also needed an aspect in the advert that would show that it is also trying to appeal to the loyal target audience meaning the older generation of people who still buy the Time Out chocolate at present time. Me and my partner acted on this and then decided that we will add another actor into the advertisement so now there will be three main characters, the thirds character will be an older man and we have decided to have him at the beginning of the advert as he will be the referee of the race that will take place between the two other actors who are teenagers.

Our idea for the advert is going to be about two completely different teenagers who compete against each other to get a Time Out chocolate bar, one of the teenagers will be a white, athletic teen and the other is going to be a black, overweight teen. It is going to start off with the elderly man as the referee and he will place the chocolate on a table, it will be set in Valentines Park, he will then count from 3 to 1 and the two teens will start competing to see who gets to the chocolate first. We have decided to put in as many close ups and long shots as possible and this is to show the setting in a positive way and also show many closer things such as facial expressions and body language.

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